Wednesday 21 March 2012

Late Research on Digi-pak Adverts

Because of our huge mistake in thinking we had to create a Magazine cover instead of a magazine advert we have had to do some late research into magazine digi-pak adverts and create our own accordingly.


We looked at famous singers' as well as previous A-level media projects for research on our digi-pak. Here are some we found:
This is an advert made by a previous A2 Media Studies student. It is an advert for "Florence + the Machine"s album "Lungs". We really liked this advert and drew some inspiration from it. Such as, having a picture of the artist in the advert and also involving the icons of the shops in which you can buy the album. We also liked that they involved links to websites where an audience could get more information. 
Florence + the Machine is a very flamboyant artist and this is depicted in the way the person in this advert looks and is dressed. Her facial expression is neutral if a bit sultry which enhances her femininity appealing to both men and women.


This is a digipak advert for the rock band "The Killers". It is straight to the point and shows exactly what it is advertising, their album "Day & Age" and the single from that album "Human".  Someone reading this advert could assume that the album cover has a similar background to the background of the advert and so it would be easy to find when looking for it in a music retailer such as, HMV or Itunes. However, it fails to tell an audience when and where they can buy it. This is something we will add to our digipak advert.


This is an advert for rap artist "Wretch 32"s album "Wretchrospective". 
The sideways, open stance of the artist suggests that he is relaxed and this may make an audience feel comfortable and more likely to buy his album. The jewellery hanging out of his pocket suggests wealth and makes the advert seem glamorous attracting an audience who aspires to this type of lifestyle.
The fact you can see him and his stage name means that previous fans will be attracted to the advert.
This magazine digi-pak advert tells an audience exactly what they need to know:
*The name of his album
*When and where someone could buy it
*What is featured on the album
*A picture of what his album looks like
* A website link where people can look for further information


We will be involving all these aspects in our digipak advert.

No comments:

Post a Comment